Behind the Seams is a curated fashion and design experience that takes you inside
the creative backstage of Latvia’s style industry.

Led by local fashion insiders, the tours open the doors to studios, workshops, and ateliers that are normally closed to the public. Here, you’ll see sketches, craftsmanship in action, material selection — and become part of the process where an idea transforms into form.

It’s a rare chance to explore the city’s fashion scene straight from its true source.

What’s Included

✓ Access to local designers’ studios, showrooms, and ateliers
✓ Guided tours through Riga’s fashion- and culture-inspired districts
✓ Meet-and-greets with designers or brand representatives
✓ Q&A sessions and personalised shopping advice
✓ Professional guided museum visit
✓ Public transport costs (if needed due to weather conditions)

Not Included

✗ Accommodation
✗ Museum entrance tickets
✗ Meals and drinks
✗ Personal purchases

Duration

~5–6 hours (excluding dinner)

Program

1. Riga Art Nouveau Center Museum (tickets €5–9, depending on the season) 🕒 90 min
The museum presents an authentic Art Nouveau-era apartment interior. The space fully reveals the essence of the style – from its layout and original wall and ceiling paintings to the detailed room decor. The collection includes furniture, tableware, artworks, clocks, clothing, jewellery, and many other period pieces. jugendstils.riga.lv/museum

2. Coffee break at the art café “Sienna” (not included in the price) 🕒 30 min
A walk through the Art Nouveau district wouldn’t be complete without a stop at Sienna Café – a place where you can enjoy coffee or tea served in fine porcelain cups and, donning white gloves, leaf through art albums or vintage fashion magazines. @artkafesienna

3. “Selina Keer” showroom and meeting with the designer 🕒 1 hour

Founded in 2018, Selina Keer has been part of Riga Fashion Week since 2019. The brand has created gowns for guests of high-society balls in Riga and Vienna, as well as for world-renowned opera diva Kristīne Opolais and other celebrities. Selina Keer embodies modern classics, blending femininity with timeless elegance. selinakeer.com @selinakeer

4. Guided walk through the Art Nouveau district, exploring how the Art Deco aesthetic has
influenced Riga’s style – both past and present 🕒 30 min

5. Latvian design concept stores “RIIJA” and “Mūsmāja” 🕒 1 hour
RIIJA is a concept store that brings together the widest selection of Latvian designer pieces in one place – from fine natural linen bedding, towels, and relaxed-fit clothing to original furniture, tableware, and lighting. rija.lv @conceptstore_riija “A souvenir is a small piece of land that a guest takes away with them. This ‘small piece,’ or a souvenir from Latvia, should never be impersonal – it must breathe and pulse, because our culture and traditions are exactly that: vivid and alive,” say the founders of Mūsmāja, a store dedicated to authentic Latvian souvenirs. musmaja.lv

6. “ANNA LED” boutique-studio and meeting with the designer 🕒 1 hr
Founded in 2000, ANNA LED set out to create fashion that is both sustainable and inspiring. Over the years, it has become a true benchmark of contemporary Latvian design. The brand’s aesthetic blends Baltic traditions and ethnic elements with a modern, trend-forward sensibility. The ANNA LED boutique is located in Berga Bazārs – a beautifully restored historic quarter filled with designer studios, cafés, and restaurants. annaled.com @studioannaled

7. Dinner at “Buržujs” restaurant (Additional Services) 🕒 1 hr
Set within the elegant atmosphere of Berga Bazārs, Buržujs offers a refined menu featuring a selection of oysters and foie gras, as well as Latvian vineyard snails and artisan ice cream from Skrīveri. À la carte menu: starters from €6 per person, hot starters from €10 per person, main courses from €15 per person. burzujs.lv @burzujs_

Additional Services: Please let us know if you are interested in this additional option so we can reserve a table for you.

Riga Guide - Experiences, Tours & Things to Do

4.9

Based on 123 reviews

5 months ago

5 months ago

5 months ago

Very instructive Riga tour.

Tom Curry

5 months ago

Fantastic guide to Riga. Great stories about Latvian history and culture.

Normunds Laposko

5 months ago

Raivo Malter

5 months ago

Very interesting tour we had. Highly recommend!

Annemie Peetermans

5 months ago

Perfect tour of Emil. Funny, good pace and smooth stories

Jack Eastwood

5 months ago

Marina was excellent, she knowledgeable about Riga and shared excellent insights and history on the city. Thank you!

Natalie Green

7 years ago

Steph, our guide, was absolutely brilliant. Picked us up from our hotel and told us all about Riga on the commute to and from the bobsleigh track. The g-force bobsleigh was amazing (it feels like a roller-coaster) and we didn't have to wait long. There's also an observation deck where you can view the national park. The only downside was an error by the office staff overcharging us for the experience, which put a downer on the day, as I was told I wasn't able to do the bobsleigh unless we paid more. This was eventually resolved by the owner when he apologised for the error and confirmed no further payment was needed. I advise you pay the balance in full before the trip to avoid incompetent staff trying to overcharge you.

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Riga Guide

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Art Nouveau Districts and Their Hidden Gems Tour

Art Nouveau Districts and Their Hidden Gems Tour

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